We are Coby Agency, a performance marketing agency based in Barcelona. We work with B2B companies selling into the Spanish market and with English-speaking businesses in the city: paid campaigns that convert, SEO that ranks, and tracking that tells you the truth. An honest agency that measures what works and does what is needed.
If you run a business here, you know visibility does not arrive on its own. Paid campaigns that burn budget without bringing customers. SEO agencies that send handsome reports and deliver little. Tracking that does not add up, so you never really know what is working.
Barcelona is a city of two markets at once. There are local businesses serving people who live here, and there are international companies using the city as their base for Spain and southern Europe. Those need different campaigns, different languages and different measurement. We work with both.
Our office is in Eixample. Our clients are worldwide, with the focus and most head offices in Europe.
Locally we work with businesses like Casa Vendrell, a bar in the city. On the B2B side we work with PaperFoam and Blockmoulds, manufacturers selling into the Spanish market from abroad. Different businesses, same starting point: get the measurement right, then build the campaigns.
Most agencies start advertising straight away. We start by making sure your data is right. If your tracking is off, you never know what works, and you spend budget on decisions built on nothing.
We do not make decisions because something feels right. We test, measure and optimise on real numbers.
We will not lock you into a long agreement. If it works, you stay. If it does not, you are free to go.
We are based in Barcelona and we run campaigns across Europe. Useful if you sell into Spain from abroad, or if you want to expand out of it.
We tell you what it costs up front. No hidden fees, no surprises at the end of the month.
Google Ads, Meta Ads, SEO, GEO and automation work as one system here. Your Google data feeds your Meta audiences. Your SEO insight shapes your ad strategy. One agency, one view, no noise.
Being visible the moment your customer is ready to act. Google Ads and Bing Ads campaigns built on proper tracking, so every euro is traceable to a result.
Getting found in Google starts with SEO. Technical fixes, content that matches search intent, and optimisation based on data instead of hunches.
Meta, LinkedIn and TikTok campaigns that find the right people in the feed, with creative that earns attention and converts.
A plan that actually makes choices. We bring your customer, your channels and your numbers into one direction, so you know where your budget works hardest.
n8n workflows that tie your tools together. Reporting, lead follow-up and data flows that run on their own, so you get time back.
GTM, GA4, server-side tracking and Looker Studio. We repair your measurement before you scale, because otherwise you optimise on noise.
"I wasn't looking for a large agency, but a specialist you can communicate with directly. The speed of response is something that I and other venues really value; it almost feels like you're working with a colleague. Over half of our enquiry forms now come from advertising. That makes a serious impact."
"We had a great collaboration setting up conversion tracking and our Google tools. Communication ran smoothly throughout the entire partnership, and afterwards everything is properly configured. We had no worries about things not working out, which gives peace of mind while working."
A performance marketing agency helps businesses in Barcelona get more out of their online marketing. That means building and optimising ad campaigns, improving SEO, setting up tracking and making sure every channel works with the others. The difference with a traditional agency: everything is measured and adjusted on real data.
No. We work with companies across Spain, the Netherlands and the rest of Europe. Barcelona is where we are based, so we know the city and the local market, and a lot of our work is with B2B companies selling into Spain from elsewhere.
Our monthly packages start at 795 euros per month for managing Google Ads, Meta Ads or Bing Ads. On top of that there is a one-off Data Foundations setup for tracking and analytics, if you need it. We are transparent about cost, with no hidden fees.
With Meta Ads you often see the first results within a few weeks. Google Ads takes longer, count on roughly three months. We will always be honest about what is realistic for your situation.
No. We work without long-term contracts. If the collaboration works, you stay. If it is not the right fit, you can stop. We would rather earn your trust with results than with paperwork.
English, Dutch, German, French, Italian and Spanish. That covers ad copy, keyword research and the reporting, so your campaigns do not have to run in a language your market does not use.
Our clients sit in hospitality and meeting venues, healthcare, retail and ecommerce, sport and leisure, and B2B manufacturing and services. The approach differs per sector, the order does not: first make sure the measurement is right, then build the campaigns.
By appointment, yes. Our Barcelona address is Carrer de Buenos Aires 20, Eixample, 08029 Barcelona. Most of the work happens remotely and we work with clients across Europe, so plan a meeting a little ahead.
We work largely remotely, with clients across Spain and the rest of Europe. Meeting in Barcelona is easy enough to arrange.
No obligations, no vague sales talk, just an honest analysis of what does and does not work in your current setup.
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