More from every euro, on every channel

Google, Meta, LinkedIn and TikTok, built on your customer's language and clean conversion data. So you know what each channel returns, and where your budget works hardest.

// results · last 30 days
Google150 leadsCPL €32
Meta100 leadsCPL €28
LinkedIn40 leadsCPL €60
TikTok60 leadsCPL €20
Total350 leadsCPL €32

Separate channels, separately optimised

Google runs at one agency, social at another, and no one looks at the whole. Each channel reports its own success: one on clicks, the other on reach. Meanwhile no one knows which channel actually brings leads or revenue.

And the ads are often written from the company's side. What really moves the customer rarely makes it in. We start with the customer: from interviews and reviews we pull the words that get people over the line, and we build the campaigns on that, on clean conversion data.

From channel choice to budget split

Channels that fitWe pick the channels where your customer actually is, from Google and Meta to LinkedIn and TikTok. No spreading budget for the sake of it.
Ads in your customer's wordsCopy and creative built on what moves your customer, from real interviews and reviews.
Bidding on profit and leadsSmart bidding steered on lead value or POAS, calibrated on your clean conversion data.
Budget across channelsWe shift budget to the channel that's returning the most right now, visible in one dashboard.

One client, several channels

For OneMeeting we run the paid campaigns across several locations and channels. Once De Eenhoorn was running on clean data and the right channels, we took over campaign after campaign and the approach grew with them to the other venues.

Read the full case →

Frequently asked questions

Which channels do you advertise on?

Google, Bing, Meta, LinkedIn and TikTok, plus X and Pinterest where it pays off. We pick based on where your customer is and what your goal is. Not every channel fits every business.

Can I start with one channel?

Sure. We often start on the channel with the highest buying intent, usually Google, and expand once the tracking and the first results are in. Spreading budget thin across five channels rarely works.

How do you split budget across channels?

Based on what each channel actually returns in leads or profit. We look weekly and move budget to where the return is, visible in one dashboard.

Do you work with existing creative?

Yes. If you already have good images or video, we use them. Where needed we make new creatives built on what moves your customer.

Curious which channel earns your budget?

Get a free audit and we'll show you which channels are worth your budget.

Get a free audit

Other Services

Marketing strategy

Your customer should be at the center of your strategy, not an afterthought. We create data-driven strategies that focus on what drives decisions, removes friction, and turns intent into revenue. 

Tracking & Analytics

We set up the infrastructure that makes data reliable: Google Tag Manager, server-side tracking, GA4, conversion measurement, and custom dashboards.

Marketing Automation

We help marketing teams scale with custom n8n automations by connecting tools, data, and AI, so they spend less time on manual work and more on strategy.